I first met Jayne at the Cambridge Toastmasters Club, where she stood out as an independent security consultant with extensive experience in global security projects and the founder of Blue Heron. She has a plan in sharing her knowledge through workshops and speeches, dedicating herself to empowering others in her field.
While Jayne’s expertise was impressive, her brand didn’t reflect her impact. She and her team aim to produce insightful content, from blogs and podcasts to workshops, but she needed a strong, cohesive presence. Jayne approached me for a business card to better represent herself at various events.
I felt she needed a distinctive brand identity that highlighted her expertise.
Driven to establish Blue Heron Security Solutions as a trusted name, Jayne had a clear vision. To bring that vision to life, we mapped out a strategic approach for her brand identity.
